Make sure your company is prepared for any disaster
What could stop your company from operating for a day, a month or a year? A flood or fire? Perhaps a key supplier shuts down temporarily or permanently. Or maybe a hacker or technical problem crashes your website or you suddenly lose power. Whatever the potential cause might be, every business needs a disaster recovery plan.
Distinctive threats
Get started by brainstorming as many scenarios as possible that could devastate your business. The operative word there is “your.” Every company faces distinctive threats related to its size, location(s), and products or services.
However, there are some constants to consider. Seek out alternative suppliers who could fill in for your current ones if necessary. Identify a strong IT consulting firm with disaster recovery capabilities that are a phone call away.
The right voice
Another critical factor during and after a crisis is communication, both internal and external. You and most of your management team will need to concentrate on restoring operations, so appoint one manager or other employee with the necessary skills to keep stakeholders abreast of your recovery progress. These parties may include:
• Staff members and their families
• Customers
• Suppliers
• Banks and other financial stakeholders
• Local authorities and community leaders (as appropriate)
Your designated manager should be prepared to spread the word through channels including your company’s voice mail, email, website, and traditional and social media.
Fresh eyes
Whatever you do, don’t expect to create a disaster recovery plan and then toss it on a shelf. Revisit the plan at least annually, looking for shortcomings.
You’ll also want to keep your plan fresh in the minds of your employees. Be sure that everyone — including new hires — knows exactly what to do by holding regular meetings on the subject or even conducting an occasional surprise drill. Be prepared to coordinate with fire, police and government officials who might be able to offer assistance during a catastrophe.
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